Sports & Athletics
Swimming Coach workflow
Stroke technique and training plans, from beginners to squads.
Swimmers cannot see their own stroke. Video on deck is the most useful thing you can add to a lesson.
I coach
First clients — keep costs near zero
First clients — keep costs near zero
7 tools · 4 free or with a free plan · 3 paid
Attract Clients
Get found and get leads
Same for every coachEverything that happens before someone becomes a client: showing up online, publishing content, and looking credible enough to be worth a message.
See all 6 resources
Canva
Design
Template-driven design that lets a coach produce decent Instagram posts, PDFs and slide decks without hiring anyone or learning design software.
Social posts, lead magnets and a one-page offer sheet without hiring a designer.
Onboard Clients
Turn a lead into a client
The paperwork and the first conversations. Intake forms, waivers, welcome emails — the part clients judge you on before you have coached them once.
See all 6 resources
Voxer
Client Communication
Walkie-talkie style voice messaging that has become the default channel for "Voxer support" coaching packages — asynchronous, personal, and boundaried.
Quick feedback on a session the swimmer did on their own.
Assess
Understand who you are coaching
Same for every coachBaselines, screens, and questionnaires. Whatever you use to find out where a client actually is before writing them a plan.
See all 3 resources
Typeform
Forms & Templates
One-question-at-a-time forms that feel like a conversation, which noticeably improves completion rates on long client intake questionnaires.
A friendly first questionnaire that tells you where a new client is starting from.
Plan & Deliver
Do the actual coaching
Programming, nutrition, habits, and the tools you use to deliver all of it week after week.
See all 16 resources
OnForm
Coaching Tools
A slow-motion video analysis app for coaches — frame-by-frame playback, drawing tools, side-by-side comparison and voice-over feedback.
Film a length poolside, slow it down and show the swimmer exactly where the stroke breaks.
Run the Business
Get paid and stay organised
Scheduling, payments, client records, pricing. The unglamorous layer that decides whether coaching is a job or a business.
See all 20 resources
Calendly
Software
Share a link, let clients book into your real availability. The fastest way to stop losing consultations to three rounds of "does Tuesday work?"
Let players book single lessons into the slots you have free.
Stripe
Software
Card and subscription payments with no monthly fee — the standard way to take recurring coaching payments without chasing bank transfers.
Take payment for lessons, camps and packages upfront, not at the court.
Grow Yourself
Keep getting better
Same for every coachCertifications, books, podcasts, and the rooms where other coaches talk honestly about what is working.
See all 11 resources
The Coaching Habit
Education
Michael Bungay Stanier's short book on seven questions that do most of the work in a coaching conversation — the fastest upgrade to how you run a session.
Seven questions that make any coach listen more and advise less.
8 tools · 4 free or with a free plan · 4 paid
Attract Clients
Get found and get leads
Same for every coachEverything that happens before someone becomes a client: showing up online, publishing content, and looking credible enough to be worth a message.
See all 6 resourcesCanva
Design
Template-driven design that lets a coach produce decent Instagram posts, PDFs and slide decks without hiring anyone or learning design software.
Social posts, lead magnets and a one-page offer sheet without hiring a designer.
Onboard Clients
Turn a lead into a client
The paperwork and the first conversations. Intake forms, waivers, welcome emails — the part clients judge you on before you have coached them once.
See all 6 resourcesVoxer
Client Communication
Walkie-talkie style voice messaging that has become the default channel for "Voxer support" coaching packages — asynchronous, personal, and boundaried.
Quick feedback on a session the swimmer did on their own.
Assess
Understand who you are coaching
Same for every coachBaselines, screens, and questionnaires. Whatever you use to find out where a client actually is before writing them a plan.
See all 3 resourcesTypeform
Forms & Templates
One-question-at-a-time forms that feel like a conversation, which noticeably improves completion rates on long client intake questionnaires.
A friendly first questionnaire that tells you where a new client is starting from.
Plan & Deliver
Do the actual coaching
Programming, nutrition, habits, and the tools you use to deliver all of it week after week.
See all 16 resourcesOnForm
Coaching Tools
A slow-motion video analysis app for coaches — frame-by-frame playback, drawing tools, side-by-side comparison and voice-over feedback.
Film a length poolside, slow it down and show the swimmer exactly where the stroke breaks.
TrainingPeaks
Fitness
Structured training plans and performance analytics for endurance coaches, synced with the watches and bike computers athletes already wear.
Structured sets and seasons for squad and triathlon swimmers who train to a plan.
Run the Business
Get paid and stay organised
Scheduling, payments, client records, pricing. The unglamorous layer that decides whether coaching is a job or a business.
See all 20 resources
Acuity Scheduling
Software
Scheduling with packages, intake forms and payment built in — a better fit than Calendly when you sell blocks of sessions rather than single calls.
Sell lesson packs and term blocks, and let players book the court time you actually have.
Stripe
Software
Card and subscription payments with no monthly fee — the standard way to take recurring coaching payments without chasing bank transfers.
Take payment for lessons, camps and packages upfront, not at the court.
Grow Yourself
Keep getting better
Same for every coachCertifications, books, podcasts, and the rooms where other coaches talk honestly about what is working.
See all 11 resourcesThe Coaching Habit
Education
Michael Bungay Stanier's short book on seven questions that do most of the work in a coaching conversation — the fastest upgrade to how you run a session.
Seven questions that make any coach listen more and advise less.
Last reviewed . Picks are editorial — nothing here is paid placement.